Opt It, Inc. (“Opt It,” “we” or “us”) has developed and operates social networking applications and a mobile messaging platform (the “Opt It Services”). The Opt It Services are available through a web site located at www.optit.com (“Opt It Site”) and also through web pages sponsored by third parties (each a “Sponsor”) that are powered, hosted, developed, managed or administered by Opt It. These Sponsor web pages offering the Opt It Services will identify the third party Sponsor, but may either have the basic look and feel of the Opt It Site (“Standard Sponsor Communities”) or may be branded by Sponsor and offer additional features specific to the Sponsor (“Premium Sponsor Communities”).
In order to use the Opt It Services, you must register at the Opt It Site, a Standard Sponsor Community or a Premium Sponsor Community and create a unique username and password at that site. During registration we may ask you to provide personal information (“Personal Information”), which is information that would allow someone to identify you personally or contact you, such as name, e-mail address, birth date or telephone number. We may also ask you to provide demographic information, such as zip code or information regarding preferences or hobbies (“Demographic Information”). Once you have registered, you may use your username and password to join additional web sites that offer the Opt It Services by following the instructions at that site.
Note that when you sign up to become a member of a Premium Sponsor Community that is powered by the Opt It Services, you register both with the Sponsor of that Premium Sponsor Community and with Opt It, and the information you provide during registration is jointly obtained by Opt It and the Sponsor. Also, when you choose to join a Premium Sponsor Community, the registration information you have provided is automatically obtained by the Sponsor of that Premium Sponsor Community to process your request. Further, anytime you update your registration information or provide additional information to the Opt It Services, the updated or additional information is jointly obtained by Opt It and all Sponsors of the Premium Sponsor Communities Site(s) you have joined. In addition, other information relating to your use of the Opt It Services, such as information relating to postings you make through the Opt It Services or Premium Sponsor Communities or Standard Sponsor Communities you join, may also be jointly obtained by Opt It and all Sponsors of the Premium Sponsor Communities Site(s) you have joined.
For Standard Sponsor Communities, unless you agree otherwise, when you register with a Standard Sponsor Community you provide your information only to Opt It and when you join a Standard Sponsor Community your information is not automatically transferred to the Sponsor of that Standard Sponsor Community.
Active Information Collection: Opt It may actively request Personal Information at various times, including, without limitation, when you register for the Opt It Services (as described above), request to receive commercial messages, contact us with questions, or in the course of any other exchanges of information or transactions with Opt It. Opt It may also actively collect Demographic Information.
You may choose not to submit Personal Information or Demographic Information, but then you may not be able to take advantage of all the Opt It Services. If we link Demographic Information with your Personal Information, we will treat it as Personal Information.
Opt It may also provide you opportunities to submit Personal Information about other individuals. For instance, you may choose to send an e-mail invitation to encourage a contact to join a Premium Sponsor Community. We will not use the Personal Information of these other individuals for any other purpose unless we disclose otherwise at the time you provide the information.
Passive Information Collection: In addition to any Personal Information you provide to us, Opt It uses a variety of technologies that automatically collect non-personally identifiable information (“Non-Personal Web Site Usage Information”) when you use the Opt It Services. This information may include, without limitation, web site usage information, browser type, operating system and IP address. Opt It may use various methods to collect this information, including, without limitation:
WEB BEACONS: We may include small graphic images called web beacons, also known as “Internet tags” or “clear gifs,” in our web pages and communications. Web beacons may be invisible to you, but any electronic image inserted into a web page or communication can act as a web beacon. We may use web beacons or similar technologies for a number of purposes, including, without limitation, to count visitors to the Opt It Services, to monitor how users navigate the Opt It Services or to count how many messages (or links, etc.) we sent were actually opened.
MOBILE IDENTIFIERS: Certain mobile service providers uniquely identify mobile devices and we may receive such device information if you access the Opt It Services through mobile devices. Certain features of our Opt It Services may require collection of mobile phone numbers and we may associate that phone number to mobile device identification information. Additionally, some mobile phone service providers operate systems that pinpoint the physical location of devices that use their service. Depending on the provider, we may receive this information.
EMBEDDED SCRIPTS: Scripts and other programming code used in the Opt It Services may collect non-personally identifiable information regarding use of the Opt It Services, such as web pages visited, for how long they are visited and which links are clicked. We may use this information for a number of purposes, for example, to enhance or customize content served to users of the Opt It Services.
Non-Personal Web Site Usage Information that Opt It collects through passive means may or may not be linked to your Personal Information, but, if we do so, it will be treated as Personal Information.
The Opt It Services are not directed to children younger than 13 and are offered only to users 13 years of age or older. Opt It does not knowingly collect or solicit Personal Information from anyone under the age of 13 or knowingly allow children under the age of 13 to register with Opt It. In the event that Opt It discovers that it collected Personal Information about a child under the age of 13, Opt It will delete the information.
THIRD PARTIES: Opt It may share your Personal Information with the Sponsors of Standard Sponsor Communities and other third parties if you opt-in to or do not opt-out of such sharing at the time we collect your Personal Information or you otherwise join the Opt It Services through a Standard Sponsor Community.
SERVICE PROVIDERS: Opt It may share Information with third party service providers so that they may perform certain services for us, such as web site hosting, fulfilling orders, clearing and processing credit card payments, or performing other services on our behalf. These third parties will have access to Information for the purpose of performing such functions on Opt It’s behalf.
BUSINESS TRANSFERS: Opt It also reserves the right to disclose and transfer Information, including your Personal Information: (i) to a subsequent owner, co-owner or operator of Opt It or the Opt It Services; or (ii) in connection with a corporate merger, consolidation, restructuring, the sale of substantially all of Opt It's stock and/or assets or other corporate change, including, without limitation, during the course of any due diligence process.
SWEEPSTAKES, CONTESTS AND PROMOTIONS: Opt It may offer sweepstakes, contests, and other promotions (collectively, “Promotions”) through the Opt It Services that may require registration. If you choose to enter a Promotion, Information may be disclosed to third parties in connection with such Promotion, including, without limitation, in connection with winner selection, prize fulfillment and as required by law, such as on a winners list. Also, by entering a Promotion, you are agreeing to the official rules that govern that Promotion, which may contain specific requirements of you, including, except where prohibited by law, allowing the sponsor(s) of the Promotion to use your name, voice and/or likeness in advertising or marketing associated with the Promotion.
NON-PERSONAL INFORAMTION: Opt It may disclose Demographic Information and Non-Personal Web Site Usage Information, such as aggregated user statistics, to third parties.
No data transmission over the Internet or electronic storage of information can be guaranteed to be 100% secure or hacker proof. Opt It cannot ensure or warrant the security of any information you transmit to us or through the Opt It Services, and you do so at your own risk.
The Opt It Services are operated in the United States. If you are located in the European Union, Canada or elsewhere outside of the United States, please be aware that any information you provide to us will be transferred to the United States. By providing any Personal Information to Opt It or by using the Opt It Services, you fully understand and consent to this transfer, collection, storage and processing of information in the United States. In addition, you fully understand and consent to the transfer, collection, storage and processing of information outside of the United States by Opt It service providers located outside of the United States.
© 2011 Opt It, Inc. All rights reserved.